WATCH: Insurance that puts women’s safety first

It’s not normal to live in a constant state of fear. 1st for Women thinks about safety as much as women do - and puts this first in everything it does.

It’s not normal to live in a constant state of fear. 1st for Women thinks about safety as much as women do - and puts this first in everything it does.

Published Jun 24, 2022

Share

Women think about safety a lot. All the time in fact. And for most of us, sunset is our curfew. But this shouldn’t be normal – women have a right to feel safe.

WATCH

Now, just imagine what women could do, would do, if they just felt safer. They would live more. Fearlessly.

1st for Women is the leading insurer dedicated to putting women’s safety first - with car, home, business and building policies that come equipped with:

  • Free and unlimited trip monitoring

With this benefit, customers will be contacted every 30 minutes to check that they are still safely en route to their destination. If that contact is interrupted, a loved one will be informed, and the time and location of their last communication will be shared with them.

  • Guardian Angels on Call

This dedicated fleet of Guardian Angels keep 1st for Women customers safe on the roads 24/7. A Guardian Angel will be dispatched to either assist with a mechanical breakdown, a flat battery or flat tyre, or to “guard” the customer until help arrives with the “Stand by Me” service.

  • 1st for Women Foundation

Established in 2005, the 1st for Women Foundation is committed to uplifting and supporting South African women, in particular those affected by woman abuse. With the support of its customers, the Foundation has raised over R90 million for woman abuse causes - making a tangible and sustainable difference to the lives of more than 95 000 women and counting.

  • Panic Button

Available through the 1st for Women app, it assists with alerting external help during any emergency situation where a woman feels unsafe. Help is available 24/7 and it can be used from anywhere in South Africa.

This is just the beginning. 1st for Women thinks about safety as much as women do - and puts it first in everything it does. Because, a safer you is a fearless you.