Women are being recruited under false pretenses to work in a factory in Russia.
Image: Pixabay
Concern is mounting over alleged Russian job scams and South African influencers promoting the Alabuga Start programme.
As unemployment continues to rise among youth in South Africa, the need to grasp opportunities is a risk youth take to ensure they have food on the table.
This comes after influencers, such as social media star and DJ Cyan Boujee, travelled to Russia for a paid influencer campaign and shared a video documenting the trip over the weekend. Her content highlighted aspects of Alabuga’s operations.
According to the Business and Human Rights Resource Centre, in October 2024, the Associated Press reported that women from Africa, largely Central and East African countries, were recruited via social media to work in a factory in Russia assembling drones to be launched in Ukraine.
Anti-gender-based violence organisation, Ilitha Labanthu, has condemned the exploitative job scams targeting young women in South Africa.
The organisation’s spokesperson, Siyabulela Monakali, said these scams not only deceive women with false promises of lucrative opportunities but also expose them to the grave dangers of trafficking, sexual exploitation, and other forms of gender-based violence.
“These fraudulent schemes thrive because scammers are acutely aware of the susceptibility of young women, who face a combination of socio-economic hardships and systemic inequalities. South Africa’s unemployment crisis has created fertile ground for such exploitation, with the official unemployment rate for young people aged 15 to 34 standing at 46.1%. When discouraged job seekers who have stopped looking for work are included, this figure rises to a devastating 62.1%.
“Added to this are the 8.9 million young people who are classified as NEET, not in employment, education, or training. These grim realities illustrate the desperation many young women face and explain why they are so easily targeted by false promises of jobs, financial stability, and opportunities abroad,” Monakali said.
He said exploiters prey on this desperation, crafting illusions of financial security, international travel, and glamorous lifestyles, while concealing the dangers that lie beneath.
“In a world where social media influencers hold such significant impact, the threat is further compounded, as young women are often misled by individuals who promote these schemes under the guise of aspiration and success. Scammers deliberately exploit the influence of social media influencers, knowing how deeply impactful they are on young people, particularly young women. This makes it even more urgent that we educate the youth, particularly young women, to be vigilant against such manipulative schemes and to critically question the narratives that are sold to them in digital spaces,” Monakali said
He added that this alarming trend is also indicative of the dire state of the socio-economic situation in South Africa, and it ought to serve as an alarm bell to both government and the private sector to play their part in growing our economy and creating job opportunities for young people.
The South African Police Service (SAPS) classifies trafficking in persons as a global crime trend where children, women, and men are taken from their countries to areas, to a destination country or destination area by force or being pressured or tricked into a situation to be exploited.
How are victims of trafficking in persons exploited?
Why do trafficking in persons victims remain in their situation?
What are the warning signs of trafficking in persons?
robin.francke@iol.co.za
IOL
Related Topics: